LSL Brands

LSL is one of the largest providers of services to mortgage intermediaries and franchised estate agencies and provides valuation services to many of the UK’s largest mortgage lenders.

Financial Services Division

One of the UK’s largest mortgage and insurance networks

The Division provides an extensive product panel, compliance and other services to over 2,700 advisers and 1,108 firms. PRIMIS is one of the UK’s largest mortgage and insurance networks and together with the distribution introduced by independent brokers to The Mortgage Alliance, TMA, the Division has a mortgage market share of one in nine UK purchases and remortgages. The Division also includes the Group’s joint venture investment, Pivotal Growth, established in 2021 with Pollen Street Capital to execute a ‘buy and build' strategy of mortgage brokers. Since formation it has acquired 17 firms and now has more than 500 mortgage advisers.

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Surveying & Valuation Division

One of the UK’s largest surveying and valuation businesses

The Division’s principal business is the provision of surveyor-led valuations to UK mortgage lenders. It also provides a growing number of surveying and valuation services to consumers. It is one of the UK’s biggest employers of Royal Institution of Chartered Surveyors (RICS) registered surveyors, with 469 (FTE) surveyors, and counts five of the top six UK lenders amongst its clients. The Division includes e.surv as well as Walker Fraser Steele Chartered Surveyors, which services the Scottish market.

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The Division also manages the sale of residential properties on behalf of corporate clients and property investors through its asset management businesses – LSL Corporate Client Department and Templeton LPA.

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Estate Agency Franchising Division

One of the UK’s largest providers of estate agency franchise services

The Division’s principal business is the provision of franchising services, such as brand marketing and commercial and IT support, to a network of 62 franchisees which operate over 310 territories across the UK. These territories are independently managed and operated by the franchisees under various brands, including Your Move and Reeds Rains, as well as several local brands.

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This Division also provides a range of estate agency services to house builders, developers and investors of all sizes through the LSL Land & New Homes business. In addition, Homefast provides conveyancing panel management and support services to our franchisees and their customers.

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